PRECISION IN MOTION
Maurice Lacroix
Swiss Craft, Urban Spirit
Maurice Lacroix is a Swiss watch brand founded in 1975, celebrated for blending traditional watchmaking with bold, contemporary design. Based in Saignelégier, the maison is known for delivering high finishing standards and mechanical value with a distinctly modern point of view. From the elevated, complication-driven Masterpiece line to the iconic, city-ready AIKON collection, Maurice Lacroix builds timepieces that balance technical mastery, confident silhouettes, and everyday wearability. With collections like Pontos, 1975, and Eliros rounding out the range, the brand speaks to collectors who want authentic Swiss quality—refined, versatile, and made to move with modern life.
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SPECIAL OFFERMaurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,255 Retail Price: $3,500
Flash Sale: No extra discounts | Ends 5.5
Save $1,245 -
Maurice LacroixMaurice Lacroix Pontos Day Date Stainless Steel Automatic Men's Watch
$1,610 Retail Price: $2,250
Save $640 -
Maurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,430 Retail Price: $3,400
Save $970 -
SPECIAL OFFERMaurice LacroixMaurice Lacroix Pontos Day Date Stainless Steel Automatic Men's Watch
$1,465 Retail Price: $2,190
Flash Sale: No extra discounts | Ends 5.5
Save $725 -
Maurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,430 Retail Price: $3,400
Save $970 -
SPECIAL OFFERMaurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,150 Retail Price: $3,400
Flash Sale: No extra discounts | Ends 5.5
Save $1,250 -
Maurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,430 Retail Price: $3,400
Save $970 -
Maurice LacroixMaurice Lacroix Fiaba Stainless Steel Diamond Quartz Ladies Watch
$1,045 Retail Price: $1,550
Extra 5% off automatically applied at checkout
Save $505 -
Maurice LacroixMaurice Lacroix Fiaba Stainless Steel Diamond Quartz Ladies Watch
$900 Retail Price: $1,350
Extra 5% off automatically applied at checkout
Save $450 -
Maurice LacroixMaurice Lacroix Aikon Stainless Steel Limited Edition Automatic Ladies Watch
$1,800 Retail Price: $2,700
Extra 5% off automatically applied at checkout
Save $900 -
Maurice LacroixMaurice Lacroix Fiaba Stainless Steel Quartz Diamond Ladies Watch
$1,045 Retail Price: $1,550
Extra 5% off automatically applied at checkout
Save $505 -
Maurice LacroixMaurice Lacroix Fiaba Stainless Steel Diamond Quartz Ladies Watch
$1,045 Retail Price: $1,550
Extra 5% off automatically applied at checkout
Save $505 -
Maurice LacroixMaurice Lacroix Aikon Stainless Steel Quartz Men's Watch
$885 Retail Price: $1,250
Save $365 -
Maurice LacroixMaurice Lacroix Aikon Stainless Steel Limited Edition Automatic Men's Watch
$1,890 Retail Price: $2,700
Save $810 -
Maurice LacroixMaurice Lacroix Aikon Bronze Limited Edition Quartz Men's Watch
$1,125 Retail Price: $1,590
Save $465 -
Maurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,500 Retail Price: $3,500
Save $1,000 -
Maurice LacroixMaurice Lacroix Pontos Chronograph Stainless Steel Automatic Men's Watch
$2,500 Retail Price: $3,500
Save $1,000
