The Story Behind HEARTS ON FIRE®
A Legacy of Brilliance
Founded in 1996, HEARTS ON FIRE® is a modern diamond jewelry brand known for the unmatched beauty of its signature cut diamonds. Our philosophy is simple: diamonds should be worn effortlessly, with confidence and a hint of attitude. Every piece we create is designed to bring joy and radiant beauty to life's every moment.
About Our Diamonds
At HEARTS ON FIRE®, we transform nature’s gifts into diamonds of incomparable brilliance and unparalleled sparkle.
We are uncompromising in our standards. We use only the pinnacle of naturally mined diamonds from the most exceptional sources. In fact, fewer than 1 in 1,000 optically pure rough crystals in the world are eligible to become a HEARTS ON FIRE® diamond—placing them in a class all their own.
Our obsession with perfection is evident in our cutting process. Every HEARTS ON FIRE® diamond is cut to the highest standards in polish, proportion, and symmetry—far beyond industry benchmarks. The result? A flawless hearts and arrows pattern that radiates vibrant fire and brilliance, rivaled only by the women who wear them.
Our diamonds are also responsibly sourced and 100% compliant with the Kimberley Process, ensuring they are conflict-free.
Design & Craftsmanship
Each HEARTS ON FIRE® creation reflects a deep commitment to craftsmanship, creativity, and innovation. Our jewelry is more than beautiful—it’s empowering.
Every piece is lovingly hand-finished with savoir-faire typically reserved for high jewelry. That sense of care and joy is transferred to the wearer in every detail.
Our designers dare to break the mold, crafting collections that celebrate creativity, artistry, and ingenuity. The result is jewelry that is as graceful as it is bold, as approachable as it is forward-thinking, and as playful as it is empowering.
With HEARTS ON FIRE®, confidence comes naturally.
